botbook/src/02-architecture-packages/template-attendance-crm.md
2026-03-15 11:39:25 -03:00

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Attendance CRM Template (attendance-crm.gbai)

A hybrid AI + Human support template that combines intelligent bot routing with human attendant management and full CRM automation. This template demonstrates the power of General Bots as an LLM orchestrator for customer service operations.


Overview

The Attendance CRM template provides:

  • Intelligent Routing - Bot analyzes sentiment and auto-transfers frustrated customers
  • LLM-Assisted Attendants - AI tips, message polish, smart replies for human agents
  • Queue Management - Automated queue monitoring and load balancing
  • CRM Automations - Follow-ups, collections, lead nurturing, pipeline management
  • Multi-Channel Support - Works on WhatsApp, Web, and other channels

Key Features

Feature Description
Sentiment-Based Transfer Auto-transfers when customer frustration is detected
AI Copilot for Attendants Real-time tips, smart replies, message polishing
Queue Health Monitoring Auto-reassign stale conversations, alert supervisors
Automated Follow-ups 1-day, 3-day, 7-day follow-up sequences
Collections Workflow Payment reminders from due date to legal escalation
Lead Scoring & Nurturing Score leads and re-engage cold prospects
Pipeline Management Weekly reviews, stale opportunity alerts

Package Structure

attendance-crm.gbai/
├── attendance-crm.gbdialog/
│   ├── start.bas                 # Main entry - intelligent routing
│   ├── queue-monitor.bas         # Queue health monitoring (scheduled)
│   ├── attendant-helper.bas      # LLM assist tools for attendants
│   └── crm-automations.bas       # Follow-ups, collections, nurturing
├── attendance-crm.gbot/
│   └── config.csv                # Bot configuration
└── attendant.csv                 # Attendant team configuration

Configuration

config.csv

name,value

# Bot Identity
bot-name,Attendance CRM Bot
bot-description,Hybrid AI + Human support with CRM integration

# CRM / Human Handoff - Required
crm-enabled,true

# LLM Assist Features for Attendants
attendant-llm-tips,true
attendant-polish-message,true
attendant-smart-replies,true
attendant-auto-summary,true
attendant-sentiment-analysis,true

# Bot Personality (used for LLM assist context)
bot-system-prompt,You are a professional customer service assistant. Be helpful and empathetic.

# Auto-transfer triggers
auto-transfer-on-frustration,true
auto-transfer-threshold,3

# Queue Settings
queue-timeout-minutes,30
queue-notify-interval,5

# Lead Scoring
lead-score-threshold-hot,70
lead-score-threshold-warm,50

# Follow-up Automation
follow-up-1-day,true
follow-up-3-day,true
follow-up-7-day,true

# Collections Automation
collections-enabled,true
collections-grace-days,3

# Working Hours
business-hours-start,09:00
business-hours-end,18:00
business-days,1-5

# Notifications
notify-on-vip,true
notify-on-escalation,true
notify-email,support@company.com

attendant.csv

Attendants can be identified by any channel: WhatsApp phone, email, Microsoft Teams, or Google account.

id,name,channel,preferences,department,aliases,phone,email,teams,google
att-001,João Silva,all,sales,commercial,joao;js;silva,+5511999990001,joao.silva@company.com,joao.silva@company.onmicrosoft.com,joao.silva@company.com
att-002,Maria Santos,whatsapp,support,customer-service,maria;ms,+5511999990002,santos@company.com,santos@company.onmicrosoft.com,santos@gmail.com
att-003,Pedro Costa,web,technical,engineering,pedro;pc;tech,+5511999990003,pedro.costa@company.com,pedro.costa@company.onmicrosoft.com,pedro.costa@company.com
att-004,Ana Oliveira,all,collections,finance,ana;ao;cobranca,+5511999990004,ana.oliveira@company.com,ana.oliveira@company.onmicrosoft.com,ana.oliveira@company.com
att-005,Carlos Souza,whatsapp,sales,commercial,carlos;cs,+5511999990005,carlos.souza@company.com,carlos.souza@company.onmicrosoft.com,carlos.souza@gmail.com

Column Reference

Column Description Example
id Unique attendant ID att-001
name Display name João Silva
channel Preferred channels (all, whatsapp, web, teams) all
preferences Specialization area sales, support, technical
department Department for routing commercial, engineering
aliases Semicolon-separated nicknames for matching joao;js;silva
phone WhatsApp number (E.164 format) +5511999990001
email Email address for notifications joao@company.com
teams Microsoft Teams UPN joao@company.onmicrosoft.com
google Google Workspace email joao@company.com

The system can find an attendant by any identifier - phone, email, Teams UPN, Google account, name, or alias.


---

## Scripts

### start.bas - Intelligent Routing

The main entry point analyzes every customer message and decides routing:

```basic
' Analyze sentiment immediately
sentiment = ANALYZE SENTIMENT session.id, message

' Track frustration
IF sentiment.overall = "negative" THEN
    frustration_count = frustration_count + 1
END IF

' Auto-transfer on high escalation risk
IF sentiment.escalation_risk = "high" THEN
    tips = GET TIPS session.id, message
    result = TRANSFER TO HUMAN "support", "urgent", context_summary
END IF

Key behaviors:

  • Analyzes sentiment on every message
  • Tracks frustration count across conversation
  • Auto-transfers on explicit request ("falar com humano", "talk to human")
  • Auto-transfers when escalation risk is high
  • Auto-transfers after 3+ negative messages
  • Passes AI tips to attendant during transfer

queue-monitor.bas - Queue Health

Scheduled job that runs every 5 minutes:

SET SCHEDULE "queue-monitor", "*/5 * * * *"

What it does:

  • Finds conversations waiting >10 minutes → auto-assigns
  • Finds inactive assigned conversations → reminds attendant
  • Finds conversations with offline attendants → reassigns
  • Detects abandoned conversations → sends follow-up, then resolves
  • Generates queue metrics for dashboard
  • Alerts supervisor if queue gets long or no attendants online

attendant-helper.bas - LLM Assist Tools

Provides AI-powered assistance to human attendants:

' Get tips for current conversation
tips = USE TOOL "attendant-helper", "tips", session_id, message

' Polish a message before sending
polished = USE TOOL "attendant-helper", "polish", session_id, message, "empathetic"

' Get smart reply suggestions
replies = USE TOOL "attendant-helper", "replies", session_id

' Get conversation summary
summary = USE TOOL "attendant-helper", "summary", session_id

' Analyze sentiment with recommendations
sentiment = USE TOOL "attendant-helper", "sentiment", session_id, message

' Check if transfer is recommended
should_transfer = USE TOOL "attendant-helper", "suggest_transfer", session_id

crm-automations.bas - Business Workflows

Scheduled CRM automations:

' Daily follow-ups at 9am weekdays
SET SCHEDULE "follow-ups", "0 9 * * 1-5"

' Daily collections at 8am weekdays
SET SCHEDULE "collections", "0 8 * * 1-5"

' Daily lead nurturing at 10am weekdays
SET SCHEDULE "lead-nurture", "0 10 * * 1-5"

' Weekly pipeline review Friday 2pm
SET SCHEDULE "pipeline-review", "0 14 * * 5"

BASIC Keywords Used

Queue Management

Keyword Description Example
GET QUEUE Get queue status and items queue = GET QUEUE
NEXT IN QUEUE Get next waiting conversation next = NEXT IN QUEUE
ASSIGN CONVERSATION Assign to attendant ASSIGN CONVERSATION session_id, "att-001"
RESOLVE CONVERSATION Mark as resolved RESOLVE CONVERSATION session_id, "Fixed"
SET PRIORITY Change priority SET PRIORITY session_id, "urgent"

Attendant Management

Keyword Description Example
GET ATTENDANTS List attendants attendants = GET ATTENDANTS "online"
GET ATTENDANT STATS Get performance metrics stats = GET ATTENDANT STATS "att-001"
SET ATTENDANT STATUS Change status SET ATTENDANT STATUS "att-001", "busy"

LLM Assist

Keyword Description Example
GET TIPS Generate AI tips tips = GET TIPS session_id, message
POLISH MESSAGE Improve message polished = POLISH MESSAGE text, "empathetic"
GET SMART REPLIES Get reply suggestions replies = GET SMART REPLIES session_id
GET SUMMARY Conversation summary summary = GET SUMMARY session_id
ANALYZE SENTIMENT Sentiment analysis sentiment = ANALYZE SENTIMENT session_id, message

Customer Journey

Keyword Description Example
TAG CONVERSATION Add tags TAG CONVERSATION session_id, "vip"
ADD NOTE Add internal note ADD NOTE session_id, "Customer is VIP"
GET CUSTOMER HISTORY Previous interactions history = GET CUSTOMER HISTORY user_id
TRANSFER TO HUMAN Handoff to human TRANSFER TO HUMAN "support", "high", context

Sample Conversations

Auto-Transfer on Frustration

Customer: Olá, preciso de ajuda com meu pedido

Bot: Olá! Claro, ficarei feliz em ajudar com seu pedido.
     Qual é o número do pedido?

Customer: #12345

Bot: Encontrei seu pedido #12345. Está em trânsito e deve
     chegar amanhã. Posso ajudar com mais alguma coisa?

Customer: Amanhã?! Isso é ridículo! Já deveria ter chegado há 3 dias!

Bot: [Sentiment: negative, Escalation Risk: medium]
     Entendo sua frustração. Peço desculpas pelo atraso.
     Se preferir falar com um atendente humano, é só me avisar.

Customer: SIM! Quero falar com alguém de verdade AGORA!

Bot: [Auto-transfer triggered]
     Estou transferindo você para Maria Santos.
     Um momento, por favor.

     [Tips sent to Maria:]
     ⚠️ Customer frustrated - 3 negative messages
     🎯 Issue: Delayed order #12345
     ✅ Offer compensation for delay

Attendant Using LLM Assist

[Customer message arrives]
Customer: não consigo acessar minha conta faz 2 dias!!

[AI Tips appear in attendant UI:]
💡 Tips:
   ⚠️ Customer frustrated - use empathetic tone
   🎯 Intent: Account access issue
   ✅ Verify account status, offer password reset

[Attendant types response:]
Attendant: oi, vou verificar sua conta

[Clicks ✨ Polish button:]
Polished: "Olá! Entendo como isso pode ser frustrante.
          Vou verificar sua conta agora mesmo e resolver
          isso para você."

[Attendant sends polished message]

Automation Workflows

Follow-up Sequence

Day Action Template
1 Thank you message follow_up_thanks
3 Value proposition follow_up_value
7 Special offer (if score ≥50) follow_up_offer

Collections Workflow

Days Overdue Action Escalation
0 (due today) Friendly reminder WhatsApp template
3 First notice WhatsApp + Email
7 Second notice + Notify collections team
15 Final notice + late fees + Queue for human call
30+ Send to legal + Suspend account

WhatsApp Templates Required

Configure these in Meta Business Manager:

Template Variables Purpose
follow_up_thanks name, interest 1-day thank you
follow_up_value name, interest 3-day value prop
follow_up_offer name, discount 7-day offer
payment_due_today name, invoice_id, amount Due reminder
payment_overdue_3 name, invoice_id, amount 3-day overdue
payment_overdue_7 name, invoice_id, amount 7-day overdue
payment_final_notice name, invoice_id, total 15-day final

Metrics & Analytics

The template automatically tracks:

  • Queue Metrics: Wait times, queue length, utilization
  • Attendant Performance: Resolved count, active conversations
  • Sentiment Trends: Per conversation and overall
  • Automation Results: Follow-ups sent, collections processed

Access via:

  • Dashboard at /suite/analytics/
  • API at /api/attendance/insights
  • Stored in queue_metrics and automation_logs tables

Best Practices

1. Configure Sentiment Thresholds

Adjust auto-transfer-threshold based on your tolerance:

  • 2 = Very aggressive (transfer quickly)
  • 3 = Balanced (default)
  • 5 = Conservative (try harder with bot)

2. Set Business Hours

Configure business-hours-* to avoid sending automated messages at night.

3. Train Your Team

Ensure attendants know the WhatsApp commands:

  • /tips - Get AI tips
  • /polish <message> - Improve message
  • /replies - Get suggestions
  • /resolve - Close conversation

4. Monitor Queue Health

Set up alerts for:

  • Queue > 10 waiting
  • No attendants online during business hours
  • Average wait > 15 minutes

See Also